關鍵字:Balckberry 10 實體鍵盤 黑莓機
一點也沒錯。沒-有-實-體-鍵-盤!
由于我自己就是黑莓機的愛用者──這也因此常讓我成為同事朋友的笑柄──而我為自己辯解不愿意改用其它手機的最佳且唯一理由一直都是因為我這支 Bold 手機擁有一個外形美觀、簡單易用且工作效率超高的實體鍵盤。
而現(xiàn)在我得努力地去想為什么還要去買一支少了最大賣點的 Blackberry 手機了。
更加讓我費解的是RIM管理團隊在決定完全不在乎地放棄其最大賣點之前,似乎并沒像我一樣多方考慮的。
因為與 BB10 接口有關的一切新設計顯然都強調(diào)以大型觸摸屏幕為中心,這大概是由于RIM希望能藉此吸引開發(fā)人員為其手機打造一些半調(diào)子的應用程序,以便能讓那些愛玩Angry Birds等應用程序的大量用戶群也能爭相付費購買。而今,除了不可能放棄 iphone / Android 的特定用戶族群以外,原本像我這樣死忠的實體鍵盤愛用者現(xiàn)在也找到好理由可來換一支更酷的手機了。
當然,你可能會覺得我想太多了。RIM公司并沒說 BlackBerry 10 手機會完全放棄實體鍵盤啊!它只是決定以沒有實體盤的原型機來進行展示罷了,這可是兩回事。這只是一個臨時性的選擇罷了!
的確,RIM公司CEO Thorsten Heins顯然已經(jīng)發(fā)表了一份聲明稿,一掃市場與用戶的疑慮。他對媒體表示從來沒說過RIM不會打造具有實體鍵盤的 BlackBerry 10 手機。
他表示:“我們知道我們的優(yōu)勢是什么,而舍棄實體鍵盤將是徹底的錯誤”。這句話并沒完全確定將來會有支持鍵盤的BlackBerry 10手機,但也未加以否認。
而且,話雖如此,RIM怎么會認為用戶們喜歡沒有鍵盤的 BlackBerry 手機?甚至覺得少了鍵盤的 BlackBerry 手機還能在競爭的三星(Samsung)、蘋果(Apple)或甚至諾基亞(Nokia)智能手機以外提供一個可行的替代方案呢?
功能方面的吐槽
如果RIM認為這是能夠贏得用戶群的“安全可靠”設計,那真的必須再重新思考了,因為大部份的IT部門從很早以前就接受管理階層想要用 iPhone 與 iPad 作為主要企業(yè)專用手機的想法了。因為這些設備夠可靠,而且對于多數(shù)的企業(yè)來說也夠好用了。
此外,雖然RIM展示的自動提示文字輸入新功能立意不錯,我也會想要嘗試用看看,但這也無法中斷用戶對于鍵盤手動輸入功能的死忠。更何況如同在 Autocorrect Fail.org網(wǎng)頁上每天出現(xiàn)有關 iPhone Autocorrect Fail 應用程序自動提示功能所鬧的笑話,讓我們見識到如果信任此應用程序的拼字預測功能的話,手機居然會有這種以最糟糕的方式來讓我們出丑的奇怪功能。所以,如果是這樣的預測提示功能就免了吧!
BB10還有一項用戶功能則來自于 WebOS 的滑動選項功能,能夠在不同應用程序的封閉或多任務任務間切換。但一想到 WebOS 的命運,我不由自主地感覺RIM是學錯對象了。而盡管我們都喜歡更高品質(zhì)的照相機,特別是它每秒還可擷取更多格數(shù);不過,在談到這一類的硬件性能時,我們不得不說RIM在硬件方面的能力還是比不上Nokia。
也許新的 BB10 操作系統(tǒng)中唯一真正有希望的是它能以 QNX 車用軟件與汽車娛樂系統(tǒng)進行有效連結。但事實上,大部份的人通常都不會為了要搭配新智能手機而去買一部新車,因此,這項功能可能只有在推動銷售時帶來一些附加好處吧!
Heins指出,“我們的目的在于取得勝利,而不只為了加入市場競爭。”但由于BlackBerry 10手機要到今年下半年才會上市,我想RIM的競爭對手們應該也不至于太擔心會出現(xiàn)任何“威脅”吧!
我只能說很抱歉,不過,我想RIM真的還需要努力做得更好,才能讓用戶重新?lián)肀lackberry手機!
Oh, RIM! Really?
Sylvie Barak
On Tuesday (May 1), Research in Motion (RIM) showed off its new BlackBerry 10 operating system at Blackberry World in Orlando, Fla.
Though it's hard to imagine how RIM could possibly sink to new lows, the Canadian firm surprisingly pulled it off, shocking even die-hard BlackBerry fans by showing off its new UI on a prototype device with no physical keyboard.
That's right: No. Physical. Keyboard.
As a BlackBerry user myself--and as such, the laughing stock of my peers--my best and only defense when it comes to my reluctance to switch devices has always been based on the strength of my Bold's beautiful, easy to use, super-productive hard keypad.
Trying to imagine why I would want a BlackBerry without its main selling point leaves me scratching my head.
What accentuates my head scratching is the thought that RIM's management didn't do more head scratching before deciding to nonchalantly discard its strongest selling point.
Because, everything about the BB10 interface was clearly designed with a large touchscreen in mind, which presumably RIM hopes will woo developers over to actually building some half-decent apps for its phones, which in turn it hopes will entice the Angry Birds crowds to flock to shops and buy one. Except that that particular crowd sees no reason to abandon its iPhones/Androids, and loyal keyboard hacks like myself now have the perfect excuse to finally migrate to a cooler phone. Game over.
Of course, I may be being a tad dramatic here. RIM has not said it is completely doing away with the physical keyboard for all its BlackBerry 10 devices, it has simply decided to show off prototype devices without a keyboard, which is not the same thing. It's just an odd choice.
Indeed, CEO Thorsten Heins apparently cleared the air with a beffudled statement telling press he had never said the firm wouldn't build BlackBerry 10 devices with physical keyboards.
"We know what our strengths are. And it would be plain wrong to get rid of the physical keyboard," he is quoted as saying. Which doesn't exactly confirm that there are any BlackBerry 10 keypad devices, but doesn't deny it either. Which I guess is something. Perhaps RIM's choo-choo hasn't completely jumped the tracks after all.
Having said that, how did the firm think anyone would look at a BlackBerry device with no keyboard and feel it provided a viable alternative to a competing smartphone from Samsung, Apple, or dare I say it, even Nokia?
All the wrong features
If RIM thinks it's "safety and security" spiel is going to win people over in droves, it needs to think again, because most corporate IT departments have long ago accepted that execs will want their iPhones and iPads as primary devices. They are secure enough, and that's enough for most companies.
Also, while the new predictive (adaptive?) text feature RIM showed off is nice, and a nifty feature that I look forward to trying out, it's not going to cut it for us, the hardcore of hard typing. As the popular site "Autocorrect Fail" proves day after day, phones have an uncanny ability to humiliate us in the worst possible way when left to their own predictive devices. So I'll pass, thanks very much. (Or "thanks douche," as my friend's autocorrect recently almost texted by accident.)
The UI also borrows from WebOS' card interface to swipe closed or multitask between apps, but considering the fate of Web OS, I can't help but feel that RIM borrowed from the wrong player here. And while a better camera is certainly welcome, especially one that captures multiple frames a second, RIM is hardly the hardware powerhouse that, say, Nokia is when it comes to those types of features.
Perhaps the only really promising aspect of the new operating system is that it will probably interface really well with any QNX car software you might have, seeing as that's where its UI roots lie. But seeing as most people don't typically buy a new car to complement their new smartphone, this may be a bit of a stretch when it comes to, ehem, driving sales.
"We are here to win, and we're not here just to be in the game," Heins is reported as saying. But even with BlackBerry 10 devices due to start emerging sometime in the latter half of 2012, I don't think RIM's competitors will be losing much sleep over the "threat" any time soon.
Sorry, RIM, but you need to do a lot better to get people back to black(berry).